Responsibilities
Lead Generation:
- Develop and manage lead generation strategies across multiple channels, including digital campaigns, partnerships, and networking events.
- Conduct market research to identify new business opportunities and target markets.
- Track and optimize the lead pipeline using CRM tools.
Revenue Growth Strategies:
- Design and implement strategies to achieve revenue growth targets, including cross-selling and upselling services.
- Identify and evaluate opportunities to introduce new products, services, or solutions.
- Explore and develop strategies for entering new geographies and market channels.
Monitoring Growth Metrics:
- Track, analyze, and report key growth metrics to evaluate the organization’s performance.
- Identify trends, risks, and opportunities based on data insights and recommend actionable strategies.
- Create dashboards to provide real-time visibility into growth performance.
Collaboration Across Teams:
- Work with internal teams, including sales, marketing, delivery, and operations, to gather inputs and align on growth strategies.
- Monitor the execution of strategies and ensure alignment with organizational objectives.
- Foster a culture of collaboration and accountability across teams.
Proposal & Service Delivery Coordination:
- Oversee the preparation of RFQs and proposals, ensuring alignment with client needs and organizational capabilities.
- Collaborate with delivery teams to ensure on-time and high-quality techno commercial proposal delivery delivery.
- Act as a liaison between the sales and delivery teams to streamline client interactions.
Product & Market Innovation:
- Identify opportunities to innovate and enhance existing products or services based on market needs.
- Develop go-to-market strategies for new product launches and geographical expansions.
- Stay abreast of industry trends and competitor strategies to inform growth initiatives.
Required Skills & Qualifications
- Experience in process/financial consulting/ERP Implementation including internal audit management in companies and or consulting companies
- Proven experience (3-5 years’ experience) in marketing roles with a focus on strategy development, digital marketing, and lead generation, preferably in a B2B environment.
- Demonstrated success in leading and managing sales teams, driving growth initiatives, and achieving measurable results.
- Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively.
- Seeking a candidate with a strong alignment with our company values and vision, indicating a desire for mutual investment in a long-term professional relationship.
REQUIRED EDUCATION: | Any degree |
CERTIFICATION: | Certifications in the areas of SEO, Digital Marketing, Performance Marketing is a plus |
EXPERIENCE LEVEL: | 3 to 5 years |
LOCATION: | Chennai (Onsite) |